How to Find the Best Places to Guest Blog

Truly effective guest blogging has everything to do with quality sites and not spammy crap that will get you penalized. In the sections below, you’re going to learn exactly how to find top-notch guest blogging sites. And you’re going to love what guest blogging does for your SEO and overall marketing.

Step #1: Do the writing yourself

The most important step in finding the best guest blogging opportunities has almost nothing to do with guest blogging itself. It has to do with your own writing on your own site.

I’ve started with this indispensable step because I believe it’s absolutely crucial. You have to write your own content, and you have to do so with these four qualifications:

• Write content in your niche – let’s say you want eventually to guest-blog for social media sites. Awesome. So, meanwhile, you’re writing content on your own blog about social media. If you’re producing content on some off-subject like yoga, gardening, or health food, that’s not going to help you.
• Write content under your own name – the content that you’re writing in your niche must be published under your name. Nameless or ghost-written content has zero value. Get your byline on the stuff that you write, even if it’s for your company blog or brand.
• Write publicly-accessible content – some people start small. Maybe they’re writing for an internal newsletter or company intranet. The fact that you’re writing is good, but you need to publish content that everyone can find. Nobody can access your company’s internal newsletter that gets stuffed into credenzas every other Friday. But if you have a forward facing company blog with industry news, trends, research, and information, that’s much better. The niche content that you write under your name should be available to the world at large.
• Link to influential writers and sites – when you create content, you want to be interacting with the top players. When you link to the sites of people in your niche, these linkbacks appear on their radars. If they’re savvy about their content marketing, they will take note of linkbacks. This is the way you say, “Hi. I’m in the niche, too. I respect you and just linked to you.”

Why is this so important?

• You can’t expect to be a well-known writer unless you’ve written something before. People need to see what you write, how you write, and how it can help them.
• You can’t expect to be a guest blogger unless you’ve written content within the niche you’re targeting.
• You can’t expect to be a guest blogger unless your name goes with your content.
• You can’t expect to be a guest blogger if people can’t verify the fact that you’re writing by clicking on a link or seeing your linkback.

If you have existing examples of your content, site editors and blog owners will know that you’re legit and that you’re capable of creating readable and shareable content for their sites as well.

You simply must have a written presence somewhere, somehow, someway. If necessary, start by launching your own WordPress site and getting to work.

Step #2: Have a social media presence

The second crucial factor of guest blogging, again, has little to do with the guest blogging process itself. And it’s as important as the first one.

Today, people want to see that you’re a real person. The way they do so is by checking you out on Facebook, LinkedIn, Twitter, and Google+.

You need to be present and accounted for on all the major social media channels.When you start pitching topics and asking for a guest blog spot, the editor is going to Google your name.

Here’s a quick list of how your social media presence should look when he or she Googles you:

• Your own picture. Not a pet, not a child, not a sport’s team logo. Your face.
• Your key facts. Your job, your company, your hobbies, your career history, etc.
• Your activity. Things you’ve posted, links you’ve shared, people you’ve interacted with. Ideally, you have at least a few people following you already.

The goal is this: Look legit!... https://blog.looglebiz.com/